Social Media - TikTok
As a way to continue our diversified audience, we started utilizing TikTok last year. We've been able to showcase some lighter moments, like when Ellie Locke ended her salutatorian speech with, "Party On Dudes!" We've also teamed up with local students for some fun videos, like the weightman 4x100. It's awesome when the kids have ideas for videos because they want to see themselves online. We constantly hear youth excited about being in the newspaper, too. We've been able to build a fun relationship with them to ensure newspapers are cool in their eyes.